Schema Markup for Boost your SEO with Structured Data

What is Schema Markup?
Schema Markup, also known as Structured Data, is code that you add to your website to provide search engines with more context about your content. This helps search engines understand your pages better and can result in rich results in search, improving your click-through rate.
Benefits of Using Schema Markup
- Enhanced Search Visibility: Rich results stand out in search results, attracting more attention.
- Increased Click-Through Rate (CTR): More visually appealing results lead to more clicks.
- Improved Understanding by Search Engines: Helps search engines accurately interpret your content.
- Eligibility for Rich Results: Enables your website to display rich snippets, such as review stars, event details, product information, and more.
Code Snippets
All Schema Markup code snippets are provided in JSON-LD format for easy implementation.
How to Use
- Select the Appropriate Schema: Choose the JSON file that best matches the type of content you want to mark up. For example, use
product.json
for product pages orarticle.json
for blog posts. - Copy the JSON-LD Code: Open the selected JSON file and copy the entire JSON object.
- Customize the Code: Replace the placeholder values in the JSON-LD code with your actual content. Ensure that all relevant fields are filled with accurate information.
- Implement the Code:
- Method 1 (Recommended): Paste the JSON-LD code within a
<script type="application/ld+json">
tag in the<head>
or<body>
section of your HTML page. - Method 2: If your website uses a Content Management System (CMS) or a plugin that supports JSON-LD, you can use that to insert the code.
- Method 1 (Recommended): Paste the JSON-LD code within a
- Test Your Markup: Use Google's Rich Results Test to validate your Schema Markup and preview how it might appear in search results.
Google Rich Results Test
Example Implementation (HTML)
<!DOCTYPE html>
<html>
<head>
<title>Your Page Title</title>
<script type="application/ld+json">
{
"@context": "https://schema.org/",
"@type": "Product",
"name": "Your Product Name",
"image": "URL to your product image",
"description": "Your product description",
"sku": "Your product SKU",
"brand": {
"@type": "Brand",
"name": "Your Brand Name"
},
"offers": {
"@type": "Offer",
"url": "URL to your product page",
"priceCurrency": "USD",
"price": "Your product price",
"availability": "https://schema.org/InStock"
}
}
</script>
</head>
<body>
</body>
</html>